OUR APPROACH TO SELLING YOUR HOME
1.) We Do Our Homework – We start by reviewing recent sales of similar property types comparable to your property. Next we actively review properties presently listed on the market for sale and visit those properties likely to provide direct competition in the marketing of your home.
2.) Gather Seller Feedback – We then discuss with you all potential property maintenance issues, possible cosmetic improvements needing to be performed, and a property staging strategy that is likely to benefit the home’s online marketing. Your input into the process combined with market data gathered then allows us to develop a Comparative Market Analysis (CMA) to determine your homes market price.
3.) Pricing Your Home – They say a picture is worth a thousand words…. so having your home in tip-top shape before marketing collateral is developed ensures that your home is inviting for potential homebuyers. We’ll guide you on the areas to improve so as to ensure your home is marketed at its highest price.
4.) Marketing Your Home – Okay, so now it’s time to bring it all together. We understand your home’s market value and now it’s time to get the word out to the rest of the world. Industry statistics show on that over 80% of homebuyers begin their search online when looking for a home to buy. In response to the changing marketing needs of homebuyers, our listings are syndicated nationally through a network of industry leading websites, thereby allowing remote home buyers to view your home. As members of the Ocala Marion County Association of Realtors® Multiple Listing Service, we belong to a network of cooperating real estate brokerages to promote those properties listed in MLS to their respective clients.
5.) Negotiation & Closing – We understand the elements of successful contract negotiation. Our proven track record of bringing buyers and sellers together ensures that you receive the highest price for your home, with fewer contingencies and minimal repairs. Once a deal is signed we oversee the timely processing of all necessary paperwork, monitor the adherence to the terms, conditions and related transactional requirements to ensure a successful closing occurs.
So is that all we do to market your home?
Not for a long shot. In order to learn more about our complete marketing program for your home we invite you to contact us directly.
